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How Business Wargaming 2.0 enables dynamic strategy creation

What would be the best way for your organization to react if a new competitor appears on the field? How about if an existing competitor dramatically changes their pricing? Or another adopts a new,…

ArticleCategory
Date
Dr. Gerrit SchütteAuthor
8 minReading time
  • Industrials and Automotive
  • Strategy and Growth

What would be the best way for your organization to react if a new competitor appears on the field? How about if an existing competitor dramatically changes their pricing? Or another adopts a new, potentially disruptive route to market? These are questions for which businesses need a strategy in place before any such events occur. But traditional - and often static - planning techniques can fail to go deep enough, or thoroughly account for how competitors react in turn.

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